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How local businesses actually get found now.

Practical writing on getting found, getting called, and getting back to people — for local service businesses.

5 min read

Why ChatGPT doesn't recommend your business

People ask AI who to call now instead of searching. If you are not in the answer, you are not on the list, and most reasons are fixable in an afternoon.

AI searchAEOLocal business
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4 min read

What an AI receptionist actually does on a call

Not a robot reading a script, and not a person. What happens on the call, what it hands you after, and where it should get out of the way.

AI voiceMissed callsLocal business
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